Do insurance villains attack with cartoon blimps?

Most of you probably already know that I have pretty strong opinions about television commercials. Like, for example, I think that Taco Bell's advertisement people should be put into a box with angry shrews. I also am convinced that the cell phone companies are in a competition to see who can generate the most inanity and put it on the air; it's really the only explanation that makes sense. Geico's still on top, their new campaign is pretty amusing (except the one with Mini-Me, that one sucks). The Sports Center commercials are also hit and miss; you've heard how I felt about Maria Sharapova -- the new one with Peyton and Eli getting the tour of the studio and Peyton kicks Eli is hilarious. The one with Ladanian kind of blows, though.

There is one that has an entire campaign that I have no idea what to make of it. Esurance, an on-line car insurance company, has got an animated ad campaign involving secret agents and villains and romance. I haven't been this confused by something I've watched since my old roommate rented Brazil. I'm sure you've seen one -- Erin Esurance, the super spy super hero, is a magenta haired animated babe (she does manage to pull off the magenta pretty well, much better than P!nk does, I have to say. Mostly because P!nk looks more masculine than Jerome Bettis lately -- oh that's another, the Square Table is a good campaign as well) who does things like drive racecars, go to sporting events and drop in on car dealerships being chased by villians that I'm pretty sure used to appear in Dexter's Laboratory or possibly Invader Zim. I don't know what the hell any of it means, or why the tagline is "If you're on the go, you gotta get Esurance."

Apparently you can get insurance over the internet and immediately print proof of insurance, and that's what is so amazing about this, even if you're being chased by an evil professor who looks vaguely like a composite of Frankenstein and Tom Brady wearing shades. Really, if I'm being chased by the likes of a Super Bowl winning quarterback that has been reanimated from dead flesh, whether or not my get away car has car insurance probably isn't going to be the first thing I worry about, it will be if that magenta haired chick is single.